Company
Company Profile
Link's Future
Motorsport is an excellent laboratory for developing new technology, and the rate of change in automotive technology is faster than ever with increasing eco-friendly synthetic fuels, electrification, automation, connectivity, and multimodal mobility.
Our success in performance technology allows us to meet the challenge of developing comprehensive solutions for a wide range of powertrain technologies and fuels, from gasoline and diesel direct injection to multimodal fuelling systems.
An exhilarating and efficient future
Link is pushing ahead with the development of innovative, eco-friendly technologies and systems based on diesel, gasoline, natural gas, ethanol, and synthetic fuels.
Our R&D is focused on developing even more fuel-efficient engine management systems for applications ranging from passenger cars and commercial vehicles of all kinds, to drones and industrial power-generation units.
Technology to lead the sector
We are focused on leading our markets into the future, integrating developments in AI and machine learning, IoT, Big Data, eco-friendly technology, and connectivity.
These technologies demand new performance strategies in our control units, the modularisation of the product portfolio, system integration, greater systematic data analysis, and the growing importance of superior user-experience.
Winner 2018 & Finalist 2017 - Westpac Champion Business Awards
Finalist 2018 - New Zealand International Business Awards
Finalist 2017, 2018, 2019 & 2021 - New Zealand Hi-Tech Awards
Our Values
Explore to Grow
Innovation and pushing boundaries is how we stay ahead. We make this happen through exploration, discovery and dreaming big. We turn these dreams into bold new realities by sharing, encouraging and amplifying each other’s ideas.
As promised, and some
Trust and credibility is our baseline; the real magic comes from wanting to make everything we pass on that much better. The care and pride we take as individuals adds up to a highly respected business for anyone who deals with us.
Truly connected
We go so much further together. Getting on with the job is not just about keeping our heads down; it’s about taking the time to reach out, listening and understanding, looking out for each other, and collaborating beyond teams and borders.
The thrill of helping others win
Our success comes from delivering excellence and surpassing expectations. Connecting and understanding customers is vital, and we bring their ambitions to life. We give others the tools to succeed in what ever way matters to them.
Everyone matters
Link is about all of us – everyone makes a contribution and has a voice. We embrace our diversity and the role we all have in nurturing a safe and supportive environment where people can thrive and be themselves.
The Laboratory of Speed
We're a team of designers, engineers and enthusiasts committed to delivering the very best in performance technology, backed up by an outstanding global sales and technical support network.
It would be fair to say we also have fun along the way to making and delivering world class products!